There”s a lot of debate about “how long is too long?” when it comes to digital video length. A lot of research points to viewers having maximum 45-second attention spans, or even less. You”ll find any amount of marketing blogs urging “the shorter the better”. Amid this, Facebook came out and said it was focusing […]

There are two types of people who visit your site. There are those who want text. They want to read all the details in words: blogs, case studies, product information. And then there are those who simply want to sit back and watch. Video is becoming an increasingly compelling way to reach audiences and get […]

Getting into video but don’t have the looks of a Hollywood star or the physique of Sports Illustrated?  Never fear, with these seven simple tricks you can make yourself light years more attractive and dynamic on camera. 1. Wear a jacket It’s hard to over stress the importance of this. Particularly for men, the sharp lines […]